2022 sales: $845 million
Previous ranking: 18
Employees: 108 full-time, 6 part-time

3111 N. University Drive, Suite 800
Coral Springs, FL 33065
Phone: (954) 344 8060
Website

Executives

CEO/FOUNDER: Michelle Fee
COO: Theresa Scalzitti
CHIEF INFORMATION OFFICER: Brian Shultz
CHIEF STRATEGY OFFICER: Scott Koepf

Company facts

* Privately held franchisor and host.

* Michelle Fee is majority shareholder.

* Works with 2,500 independent contractors.

* 100% leisure.

* Signature Travel Network member.

2022 Developments

* Introduced technology, including Amenity Tracker, Destination Hub, additional SOAR (Strengths, Opportunities, Aspirations, and Results) Dashboard analytics.

* Continued with Where2Next Virtual Events.

* Introduced LivePlanner, a vacation planning and presenting tool that enables advisors to have real-time consultations with clients, controlling information presented on the client's screen.

* Launched a proprietary hotel booking platform that allows advisors to control a discount and/or a markup on the bookings. The tool aggregates hotel inventory feeds from several major hotel bed companies and displays the best rate and savings percentages.

* Joined Signature Travel Network.

Looking ahead

* Launching a new back-end cruise booking platform.

* Introducing social media marketing initiatives

* Growing its Home Office support team to offer additional resources for franchise network.

* 2023 departures are pacing 45% ahead of same time last year (through first week of May)

* Has already surpassed 2019 sales by 22% and 2022 sales by 13%